Detail

Responsibilities

Develop and implement comprehensive digital and social media strategies to support business objectives
Assist in creating, editing, and reviewing corporate content, including web pages, brochures, leaflets, marketing materials, and press releases
Oversee the planning, coordination, and execution of virtual and in-person events. Manage event logistics, vendor relationships, publicity, and post-event follow-up to ensure seamless execution, drive brand awareness, and lead generation.
Evaluate the effectiveness of digital marketing campaigns and provide data-driven insights
Monitor marketing activities across various digital channels, including social media, mobile, and the website
Conduct in-depth analyses using tools like Google Analytics, social media analytics, and web behavior tracking
Analyze industry/market competitive trends, initiate market research studies, website traffic, customer engagement, ROI, etc.
Complete any other tasks assigned by the Head of Marketing

Requirements

Degree in Marketing, Business Studies, Journalism, or a related field
Minimum 2 years of relevant experience in all-round marketing (such as digital and event management)
Excellent command of spoken and written English, Chinese, and Mandarin
Strong analytical and problem-solving skills with the ability to analyse data and draw meaningful insights
Immediately available is highly preferred

Employer questions

Your application will include the following questions:

What's your expected monthly basic salary?
Which of the following statements best describes your right to work in Hong Kong?
How many years' experience do you have in digital marketing?
How many years' experience do you have in event management?
How many years' experience do you have in market research?
Which of the following languages are you fluent in?