Detail

Salary : 25K-35K

Place of Work : Hong Kong Office (Kwun Tong)

-Kwun Tong, 9am-6pm, 5-day work

-Medical insurance covered

Key Responsibilities:

Develop and implement comprehensive promotional strategies to elevate our retail brand, enhance customer engagement, and drive sales.
Create a loyalty program and execute CRM promotional campaigns to support marketing initiatives, maximizing customer participation and satisfaction.
Analyze customer, market, and competitor insights to identify strategies for increasing customer loyalty and maximizing sales and profitability for the company.
Oversee CRM systems and manage data to ensure integrity and accuracy.
Plan and implement promotional campaigns and initiatives, including product launches, seasonal promotions, and customer loyalty programs to drive sales and engagement.
Work closely with sales, design, product, and operations teams to ensure the seamless execution of marketing initiatives.
Monitor and assess the effectiveness of CRM and promotional strategies, making adjustments as needed.
Stay informed about industry trends, emerging technologies, and best practices in marketing communication to continuously refine strategies and tactics.

Qualifications:

A tertiary education in Marketing, Business, or a related field.
3-5 years of proven experience in CRM, loyalty marketing, or promotions, preferably within the retail or FMCG sectors.
Strong numerical skills and the ability to interpret data to generate insights and drive business decisions.
Practical experience with CRM platforms, loyalty programs, and digital marketing tools.
A genuine interest in the retail industry, with knowledge of current market trends and consumer behavior.
A proactive, results-driven approach with a focus on customer engagement.
Proficient in Microsoft Office applications (Word, Excel, PowerPoint) and Chinese word processing.
Excellent communication and project management skills.
Proficient in English and Chinese; knowledge of Japanese is a plus but not required.