Detail

Responsibilities:

Support Hong Kong and Macau Marketing teams in executing onsite and virtual corporate, regional/ local campaigns, 3rd party conferences and demand generation from digital marketing, social media marketing campaigns to paid media that support business growth
Manage events calendar, logistics, tracking feedback and leads, reconciling invoices and POs, and timelines
Assist in collection, measurement, evaluation and reporting of quantitative and qualitative KPI/data from all regional/ local events and campaigns
Support post-event and campaign ROI analysis including maintaining and monitoring lead ow through the pipeline

Requirements:

6+ years of IT marketing experiences with track records of event management experiences (both on premise & virtual events)
Basic knowledge and understanding of marketing funnel and opportunity tracking, metrics and ROI
Ability to manage multiple projects and work under tight deadlines when necessary
Eloqua, Tableau Experience and Salesforce.com, and other CRM tools is a plus
Willingness to travel
Understanding of integrated demand gen in B2B