Key Responsibilities:
- Develop and execute engaging social media campaigns primarily on Facebook and Instagram.
- Collaborate with the Copywriting team to align social media initiatives with overall marketing strategies.
- Monitor and analyze the performance of social media campaigns and adjust strategies as needed to optimize engagement and visibility.
- Stay updated on social media trends and best practices to enhance content effectiveness.
Key Requirements:
- 2-3 years of experience as a copywriter specifically in a social media agency; experience as an editor or reporter from newspapers/magazines is not preferred.
- Proficiency in both Cantonese and English (Cantonese proficiency is essential).
Working Arrangement:
- Working Hours: Monday to Friday, 10:00 AM to 7:00 PM
- Work from Home: 1 day per week (Every Friday)