About Your Role:
- Develop and execute corporate marketing strategies to strengthen the company’s brand identity and positioning in the market
- Ensure all marketing materials, campaigns, and communications align with the company’s brand guidelines and messaging framework
- Collaborate with internal stakeholders to promote corporate initiatives, thought leadership, and employer branding efforts
- Work closely with the Products and Solutions Marketing Team to drive leads and awareness for specific products and solutions
- Develop compelling messaging and content that highlights the unique value propositions of our offerings
- Coordinate with vendors and internal teams to design and produce high-quality marketing collaterals, including brochures, leaflets, flyers, websites, videos, and social media content
- Plan and execute digital marketing campaigns and drip campaigns using marketing automation platforms to nurture leads and drive conversions
- Liaise with agencies to plan and implement lead generation events, webinars, and other promotional activities.
- Ensure all events and webinars reflect the company’s brand identity and messaging
- Monitor and analyze the performance of marketing campaigns and initiatives, providing actionable insights for continuous improvement
- Track key metrics related to brand awareness, lead generation, and campaign ROI
Does it sound like you?
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- Minimum 4 years of relevant experience in B2B marketing communications, preferably in IT industry
- Strong understanding of branding principles and experience in maintaining brand consistency across all touchpoints
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo, D365) and CRM tools
- Experience working with external vendors, agencies, and cross-functional teams
- Excellent written and verbal communication skills, with the ability to craft compelling messaging for diverse audiences
- Strong project management skills with the ability to manage multiple priorities and meet deadlines
Interested parties please forward your full resume (in Microsoft Word or PDF format) with current and expect salary to Ricoh Hong Kong Limited, by email.
Information provided will be treated in strict confidence and only be used for recruitment related purposes. All personal data of unsuccessful candidates will be destroyed on completion oAAf the recruitment exercise.