Responsibilities:
- Plan and execute social media strategies, creating high-quality content for our official website, X, Instagram, and Telegram to enhance brand awareness and community engagement.
- Write compelling copy, including posts and social media announcements, while effectively utilizing social media tools and platform features to improve content reach and interaction.
- Gain in-depth knowledge of Web3 market trends and community culture, track industry dynamics and competitors, develop effective content strategies and continuously optimize based on data analysis results.
- Manage daily operations of social media platforms, including community interaction, responding to comments, and organizing community events, to foster positive relationships with community members.
- Use AI tools (e.g., ChatGPT, Midjourney) to assist in content creation, increasing output and quality while ensuring alignment with brand image and style.
- Regularly track key metrics on social media platforms (e.g., follower growth, interaction rates, reach) and analyze data to evaluate effectiveness and refine content strategies.
Requirements:
- Bachelor’s degree in marketing, communications, creative media, or a related field is preferred.
- 1 year or above related experience
- Familiarity with social media platforms and knowledge of how to enhance content reach and interaction.
- Familiarity with image editing software such as Photoshop and Illustrator.
- Proficient in AI tools such as ChatGPT and Midjourney, with the ability to effectively use these tools to improve work efficiency and content quality.
- Passion for Web3 culture, proactive attitude, and strong communication and teamwork skills.
- Proficiency in English and Mandarin on communication level.