Our client is a up-and-rising fashion retail brand that has a regional expansion plan in Hong Kong. Due to the company expansion, we are now looking for a seasoned marketing talent to help drive their projects forward.

Job Responsibilities

• Oversee the company’s overall marketing and communications strategies and develop the strategic direction for product branding
• Provide guidance and recommendation on market positioning, product design to achieve the best sales and marketing results
• Develop PR and Media strategies and lead various advertising and promotional campaigns and contents (both online and offline)
• Oversee the production of communication materials 
• Build market intelligence and research capabilities and to develop best practices database to support sales & marketing strategies
• Work with internal teams to design analytical methods in assessing and enhancing marketing initiatives
• Lead the marketing team and provide them with mentorship and training to foster organic growth and to ensure that business objectives are met

Job Requirements

• 8+ years of relevant experience and expertise in marketing, branding, promotions, and product marketing
• Experience working in an in-house branding team is highly preferred 
• Strong sense of branding and ability to provide innovative ideas and translate such ideas into action
• Ability to drive results and have synergy with both internal and external stakeholders
• Solid team management experience
• Well-connected with advertising agencies, PR firms, design companies and production houses